Marketing Executive

Job Description

Job Title: Marketing Executive

Job Description:

We are looking for a dynamic and creative Marketing Executive to develop and implement both long-term and short-term marketing strategies for our brands. The ideal candidate will have a strong background in digital marketing, social media trends, and campaign management, with a focus on achieving maximum impact and driving business objectives.

Key Responsibilities:

• Communication Plans and Campaign Management:
  • Develop and execute comprehensive communication plans and marketing collaterals.
  • Oversee 360 campaign management to ensure cohesive and effective brand messaging.
• Social Media and Digital Marketing:
  • Stay ahead of social media trends and digital marketing strategies.
  • Implement cutting-edge digital marketing techniques to maximize reach and engagement.
• Media Buying and Delivery:
  • Support media buying processes, ensuring timely delivery and optimal placement of ads.
  • Collaborate with media partners to enhance brand visibility.
• Data Analysis and Reporting:
  • Utilize data competency to analyze segmentation, targeting, and performance metrics.
  • Maintain quarterly report submissions to AVME, providing insights and recommendations.
• Event Planning and Execution:
  • Assist in planning and executing events, including product launches and placements.
  • Coordinate with internal teams and external partners to ensure successful event outcomes.
• Agency and Supplier Management:
  • Foster strong relationships with agency partners to meet business objectives.
  • Source suppliers as needed to support business requests and ensure quality deliverables.

Skills & Qualifications:

• Minimum of 3 to 5 years of work experience as a Lead Marketing Executive.
• Bachelors Degree in any related field.
• Familiarity with Google Analytics, Instagram Ads, Snapchat Ads, and digital tracking tools.
• Experience with graphic design tools like Canva and Photoshop.
• Proficiency in Microsoft Office, especially PowerPoint and Excel.
• Exceptional written and verbal communication skills in English.